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Guides / Training

Layer on layer – Dress smart for outdoor exercise

Here we guide you through the season's garments and how to best match them to get a complete look for both hard training sessions and other outdoor activities.

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Functional Strength Training - Benefits, Beginner Exercises, and Home Workout Plan

Functional strength training is a powerful way to build real-life strength, improve balance, and boost overall fitness. In this guide, we cover the key benefits, beginner-friendly exercises, and an easy home workout plan to help you get started. Discover how functional training can enhance your fitness and prepare you for everyday challenges.

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How to create a personalized workout routine

Creating a personalized workout routine is key to reaching your fitness goals, whether you're focusing on strength, cardio, or flexibility. In this guide, you'll learn how to build your own routine step by step and have a free fitness plan template to design a workout plan tailored to your needs.

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Leg workout - Best exercises for leg day

This leg day workout targets the lower body with exercises like back squats, hip thrusts, Bulgarian split squats, and lunges, concluding with a dead hang to improve grip strength and posture. Held during Sports Hour at Björn Borg's head office, it reflects the brand’s dedication to health and personal growth through sports.

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Train AMRAP with Andreas Gran - 20 min Workout Program

In this workout program from our gym at Björn Borg, our Creative Director, Andreas Gran, demonstrates an effective 20-minute AMRAP session that is sure to get your heart rate up and muscles burning.

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AW24 - The most stylish tennis clothes of the season

Explore Björn Borg's latest collection of tennis apparel. Discover stylish tennis skirts, tennis bags, and more, designed for both training and everyday wear.

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Pilates - 6 Pilates Exercises for Home Training

This Pilates workout takes only 20 minutes to complete and effectively trains the entire body. Read on to discover our Pilates workout that focuses on strength, flexibility, and body control.

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Crossfit - Full workout

This CrossFit workout is designed to train the entire body and includes six effective exercises that activate multiple muscle groups. By combining different movements, you will strengthen your chest, shoulders, arms, back, core, legs, and glutes.

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Hiking - Tips & Advice on Trekking

Continue reading for valuable hiking tips, advice on how to pack your backpack, recommendations for hiking trails, and information on the best clothes and gear to bring along.

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Skipping rope training

Read more about the benefits of jump rope training, technique tips, CrossFit jump rope exercises, and take part in an effective workout session.

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Outdoor training

Read more to learn about our outdoor workout sessions. We offer both strength exercises and effective routines for outdoor gyms that help you build strength and improve your fitness.

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Rowing Machine Workout

Learn more about the rowing machine. Improve your fitness, strength, and endurance at home and at the gym.

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Dips exercise

Join us on the dips workout where we show some different examples of dips exercises.

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Pregnancy workouts - Pregnancy exercises & training

Here you will get tips on pregnancy exercises to train the pelvic floor, abs and back.

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Highlights from the Björn Borg sustainability report 2023

We have some great highlights from our 2023 Sustainability Report. Read more about them here!

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Calisthenics Workout - Benefits & effective exercises

Read more about Calisthenics and learn exercises you can add to your training routine.

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Low impact workout

Here we talk more about what low impact workout is and of course show some examples of exercises.

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Wall Pilates - Exercises with Karin Lundström

Wall Pilates is a rapidly growing trend in fitness where you utilize your own body weight.

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Circuit training - 6 effective exercises

Circuit training with 6 effective exercises that train the whole body.

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Spring & Summer Outfits - Influencer Edition

Find the spring and summer outfits here at Björn Borg.

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Mindfulness - Relaxation exercises to reduce stress

Learn more about how you can increase your well-being and improve your mental health through mindfulness.

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Green energy in factories

Join us as we talk more closely with our Head of Sustainability Sofia Svensson, to discuss green energy in factories.

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Train boxing with us at Björn Borg

Learn more about boxing, boxing terms, punches & combinations, and join us to see how it looks during one of our training sessions.

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Summer Clothes HS24

Be inspired by our stylish summer clothes for both men and women and find your new favorite pieces.

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Padel rules & smart tips

Here you can learn padel rules and get smart tips to improve your game on the court.

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Strength Training - Home Workout

This workout session includes a warm-up section followed by 7 effective exercises for home strength training, which can easily be performed using body weight and are perfect for exercising in a home environment.

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Guide to sports underwear for men & women

Join us as we guide you through our assortment of sports underwear!

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Guide to swim shorts & beachwear

Here we guide you through our various styles of swim shorts & beachwear.

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Examples of the materials of our shoes

Let’s talk about a selection of our shoes and more specifically, some of the materials we use for making them.

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The impact of exercise on the brain

Explore the relationship between exercise and the brain and learn about workout activities that promote both physical and mental health.

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Gym bags guide - What to take to the gym

Get tips on what to take to the gym – a.k.a. the gym essentials.

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Meet a personal trainer - PT's best workout tips

Join us as we meet Sofie Järdler, personal trainer at Twitch.

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Breathwork – Breathing exercises for relaxation

Breathwork focuses on consciously controlling and changing the way we breathe to positively affect our mind, body and spirit.

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Shoulder workout - Effective shoulder exercises

Here we present 6 shoulder exercises you can add to your workout routine.

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How to choose the right tennis racket

Read more about our recommendations on how to choose the right tennis racket.

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Core workout – Effective core exercises

Effective core workout with exercises to work out your core.

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HIIT workout - High intensity training for everyone

Tips on effective Hiit exercises to create fun HIIT workouts.

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Pickleball rules & suitable clothing

Learn the rules of Pickleball and get inspired with the best sports clothes for the game.

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Tabata exercises - Effective Tabata workout for everyone

Here comes an approximately thirty-minute long Tabata session with effective Tabata exercises.

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Delayed onset muscle soreness - What is DOMS and can you train with it?

Here you will learn more about delayed onset muscle soreness and we will give you some smart tips on how to relieve DOMS.

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Tracksuits for men & women

Be inspired by Björn Borg's tracksuits for both women and men and find your favourites.

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Influencer Inspiration XMAS23

Get inspired and find your new favorite pieces from our XMAS23 collection.

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Gym workout plan - 4 day split

Join our gym training program - designed with a 4 day workout split.

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Glute Workout - Glute Exercises At Home & At The Gym

Here are some inspiring and helpful tips for your glute workouts.

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10 tips for finding & maintaining fitness motivation

Helpful tips to help you find and maintain gym and fitness motivation.

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Shorts guide for men

We've compiled our selection of shorts into a comprehensive guide to help you find the perfect shorts for your specific training needs and preferences.

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Running technique - Running tips with Björn Borg

We want to share tips and running techniques that will help you maximize both performance and enjoyment while running.

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Plyometric training - Maximize your running

Plyometric training is a form of exercise that focuses on increasing strength, speed and power through rapid muscle contractions.

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Resistance band workout

Training with exercise bands is a simple, effective and gentle way to workout the whole body.

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Sporty accessories for men & women

Get inspired by our Björn Borg accessories and discover how you can elevate your workout wardrobe and take your sporty outfits to new heights.

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Christmas gifts for kids

Here, of course, you will find plenty of great Christmas gift ideas for kids.

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Christmas gifts for her

Workout-inspired gifts, cozy loungewear, or stylish accessories. We have gift ideas for all girls.

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Christmas gifts for him

Whether you need Christmas gift tips for your boyfriend, are looking for Christmas gifts for your dad, or a present for your brother, you'll find the gifts here at Björn Borg.

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7 effective Yin Yoga poses

Let us at Björn Borg guide you through a 30-minute yoga session with 7 effective yin yoga poses

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Stylish autumn shoes for men & women

Here you will find comfortable and stylish autumn shoes for both men and women.

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Guide to women's underwear - Find the perfect panties for you

In this guide, we want to inspire you with stylish women's underwear and guide you through the different styles of panties available and of course show off our panty styles.

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Winter running clothes

What should I wear when I exercise and run outside in the winter? A question that many have certainly asked themselves during the fall and winter when the temperatures have dropped but you want to continue to workout outside.

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More sustainable clothes for kids

Thinking about sustainability and material selection when it comes to clothing is important, not least when it comes to children's clothing.

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Yoga clothes

Björn Borg's yoga clothes are perfect for all types of yoga and are also suitable for other training and everyday for a stylish, relaxed look.

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Matching sibling outfits

Looking for new clothes for the kids? Why not go for matching sibling outfits?

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Matching gym sets for women, men & kids

Get inspired and explore our large selection of workout sets for women, men and children and find your new favourites!

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Back workout – Effective back exercises for the gym & at home

We will go through lots of great back exercises that you can do at the gym and also a good session to exercise your back at home.

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Find the right school bag – Practical school bags for kids, women & men

Is it time to find a new school bag? You will find bags for school and work here at Björn Borg.

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Marathon training plan

Take part in a packed marathon training plan.

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Stylish, comfortable & functional running clothes

Follow along and find inspiration for your next run with stylish running clothes for both men and women.

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Sweatsuits in matching colours

Here you will find matching sweatsuits for women and men - made in soft, comfortable materials and with the perfect fit.

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Björn Borg Sustainability Report 2022 - Highlights

In our sustainability report for 2022, you can read about our work, projects and wins that took place during the year and what our focus is going forward. Here we will go through a couple of our highlights from 2022.

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Interval training – Intervals for running

Do you want to run faster and get better running strength? Then intervals are a really good tip to add to your training routine.

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Buying a bag? - We help you find the right bag type!

Come along and be inspired and take a closer look at our large range of bags and sports bags. You also get tips on what to consider when buying a bag - all so that you can find the right bag for you.

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Leg workout at home - 10 great leg exercises for legs, thighs & calves

You can train legs at home without equipment, just with your own body weight, and of course also with the help of, for example, dumbbells and exercise bands. For this workout, you need just such a rubber band. Here we go!

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High IQ® intelligent effects

The High IQ® performance assurance program delivers the most innovative range of environmentally friendly, intelligent textile effects available on the market today.

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Discover 100% recycled swimming trunks

All of our children's swim trunks and the vast majority of our men's swim shorts range are made from 100% recycled polyester.

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Yoga for beginners - Easy session you can do at home

Are you curious about trying yoga but don't really know how to start or what exercises you should do? Welcome to our yoga session for beginners! Here we will guide you through some simple yoga exercises that you can easily do at home.

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Sustainability from idea to product

Have you thought about what a product has gone through before it reaches your hands? A whole chain of people puts all their energy into designing, producing and transporting your Björn Borg product as sustainably as we can.

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5 tips to get started with training

We want to help you find the motivation for training so that you can become the best version of yourself. Here are 5 effective tips on how you can get started with your training!

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Kettlebell exercises that train the whole body

Working out with kettlebells is incredibly effective and there is a great variety when it comes to exercises that you can do, which work different parts of the body.

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Arm workout at home - 10 great arm exercises

Exercising your arms at home is both simple, time-saving and effective. There are so many challenging arm exercises you can do at home.

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Full body workout at home in 20 minutes

Start your home workout with an effective and fun 20-minute session.

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Björn Borg Shoes – A guide to our shoes & sneakers

Our footwear collection is designed for anyone with an active lifestyle, for those who train to live and want to be the best version of themselves – inside and outside the gym.

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Barry's Event with Angelica Blick

Together with Angelica Blick, we held an inspiring training event where we gathered a wonderful group at the awesome Barry's in Stockholm.

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Ab training - Ab exercises for everyone

Are you looking for inspiration for really good ab workouts? Then you've come to the right place!

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Sports Club Launch Event with Julian Hernandez

Together with Julian Hernandez, we held a great launch event for our new Sports Club collection.

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Layer on layer – Dress smart for outdoor exercise

We've got everything you need to stay warm outside even when the temperature drops.

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Alice Stenlöf @alicestenlof

Meet our Tribe : Alice Stenlöf, a Swedish entrepreneur and founder of A-DSGN "I’m so excited and proud for being a part of @bjornborg!."

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Pawel x Björn Borg

Meet Pawel Krupa, founder of Trime.

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Karin Lundström

3 exercises to add to your strength routine that truly challenge your core and mobility, to build a solid strong functional body.

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A guide to your Tennis outfits

Choosing the right tennis and padel clothing is essential to play comfortably and effectively (especially in summer, when it's hot outside). But which clothes are the most suitable?

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A Guide to Your Padel Outfits

Choosing the right tennis and padel clothing is essential to play comfortably and effectively (especially in summer, when it's hot outside). But which clothes are the most suitable?

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Björn Borg on tour

Sometimes you need to let go and leave your everyday life behind. We brought our Tribe for an amazing adventure up in the North of Sweden to work out and recharge.

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Better Together

Making products is not sustainable. Period. We can make it better though.

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Padel collection

Step up your game in our newly launched Padel collection

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Meet our AW21 tribe

Find a tribe that light you up, guide you, and motivate you. Find someone that pushes you, someone that makes you join a workout. We want to inspire you to join our Björn Borg Tribe.

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Angelica Blick

Sports Hour with @angelicablick sharing her top 3-abs exercises

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Padel collection

Step up your game in our newly launched Padel collection

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Sthlm Collection

The Stockholm concept is a range that caters to you who want a different look, who's looking for a more subtle branding with strong fashion reference.

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Interview with Mija Nideborn - Product & Sustainability Dir.

Our focus this year lies on the climate. We have signed up for reaching the 1,5° goal, meaning that we have to decrease our emissions by 30-50% by 2030.

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@emilsebastian & @mathiasguss EMO2M workout

6 rounds of E2MOM – Every 2 Minutes on the Minute 8 power cleans 8 push presses 8 barebell rows.

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@emilsebastian & @mathiasguss AMRAP workout

A 12 minute challenge to try on your own or with a friend.

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Sthlm Collection

The Stockholm Concept is a range that caters to you who want a different look, who's looking for a more subtle branding with strong fashion reference.

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Train to live

Harder, Better, Faster, Stronger! That's what we've been taught. But how come no one ever taught us why? At Björn Borg, we love to train, not to become the world champions of anything, but to become the best versions of ourselves. Because we don't live to train. We train to live.

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Seamless collection

The seamless collection allows for both comfort and function.

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New launch - Tennis collection

A collection that tributes the elegant history of the sport, but at the same time allows a personal way of dressing.

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Borg Heroes

The Borg collection is based on our hero products. These pieces are versatile performance wear with masculine colors and prints. Smart details and a strong focus on function are what make this collection unique.

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Gifts for Valentines day

Get inspired and find your gifts for Valentines Day here.

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Underwear Guide

Men's underwear style guide. Various underpants styles, from everyday to underpants for training, all with a perfect fit. Read more about materials & see our range.

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Regnbågsblod

We don’t believe in norms - we believe in following our own vision with clear determination.

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Mud, fire and more mud

We’re teaming up with Tough Viking, the leading and largest Obstacle Race in Scandinavia.

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Running from Daylight

New capsule collection inspired by the Swedish darkness - Running from daylight.

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Find your tribe

This season is all about highlighting the importance of coming together, something we certainly took for granted at the beginning of last year.

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Valdemar Fredriksson

Our new health coach. A fitness professional based in Stockholm. In his daily work, he trains clients, manages a boutique studio and inspires his community to get stronger and feel better.

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Lisa Olsson

We're proud to announce our new ambassador, entrepreneur and founder of Nootka

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Reuse & Recycled

Björn Borg has started a collaboration with Sysav, where discarded garments are recycled to become new fabric. With world-unique textile sorting in Sysavs sorting plant Siptex in Malmö, the textiles become circular Swedish raw material for the next step in the value chain.

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Lyocell underwear

Our Lyocell underwear is a marvel of softness and sustainability. Made from wood pulp,

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Sports Underwear

Our Sports underwear is constructed to let you go further. Light as a feather and keeping you dry...

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Cotton Stretch (Essential)

This is our everyday favourite. An unsung hero with lighter, quality cotton.

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Premium Cotton Stretch (Core)

Premium Cotton Stretch is our most iconic luxurious-feeling underwear. Crafted from high-quality premium cotton and win than unrivaled fit. It’s a true icon,

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Friends of Björn Borg love playing Padel

We brought some of our friends to @padelgardensolna for a fun game of padel and lunch in a beautiful sunny Stockholm.

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Björn Borg x Godsent

GODSENT is regarded as one of the top esports organizations in the Nordics. They seek to emphasize the physical and mental aspects of gaming to optimize performance in the game as well as in life.

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Interview with Andreas Gran, Creative Director

After roughly a year at the company, Andreas Gran’s first collection with Björn Borg is launching for Autumn/Winter 2020. Inspired by the brands’ heritage and Scandinavian design, the collection demonstrates a stylish and long-lasting direction of the Björn Borg brand.

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