Find your Tribe

Ellen Claesson

Meet Ellen

" Björn Borg has always been with me throughout my entire life. It's a brand that I have been familiar with for a long time. I'm so happy to be working together with a brand that I've worn as a kid and still do".

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Alice Stenlöf @alicestenlof

Conozca a nuestra tribu: Alice Stenlöf, empresaria sueca y fundadora de A-DSGN. "¡Estoy muy emocionada y orgullosa de ser parte de @bjornborg!".

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Find your Tribe

Robin Packalen

Our new Finnish brand ambassador Robin Packalen is one of Scandinavia’s biggest superstars. The charismatic and talented artist is now ready to enter the global arena. He likes to play with contrasts in his music – and in his style.

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Find your Tribe / Entrenamientos

Valdemar Fredriksson

Our new health coach. A fitness professional based in Stockholm. In his daily work, he trains clients, manages a boutique studio and inspires his community to get stronger and feel better.

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Find your Tribe

Sharareh Hoss

Training means a lot to me. Training has helped me both physically and mentally.

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