Stories

"A crazy guy with a camera chasing a far away dream."

An exclusive capsule collection designed by Robyn will be released in February 2019.

The recycled garment represents the time we live in.

Colour is thirsty. But when dyeing fabrics with the Solution Dye technique, we can reduce both water and chemical waste.

Our designers looked into our historical archive and got inspired by some of Rohdi Heintz’s most legendary fashion designs from the 1980’s.

"Staying disciplined and hungry in everything you do makes you the best version of yourself."

Chase the Exerhighs together with Fashionablefit - download full workout schedules here. 

We’ve teamed up with the London-born designer Ryan Hawaii for a limited edition underwear collection.

We opened up a pop up store in central Amsterdam where people could swap one high for another, and trade drugs for sportswear. 

"The court is my happy place."

Elements from the urban metropole of New York defines this seasonal style.

The Never Out Of Style-program is a collection of our most iconic pieces. The ones that have been tested and developed over time, and made it to become our most beloved best-sellers.

Training does brilliant things with our bodies, that’s no news. What’s more fascinating is what it does to our brains.

Together with holistic health bar Blueberry Lifestyle, we have developed a smoothie absolutely packed with yummy goodness.

Opening up marriage for all via blockchain. Because no state or religion should control love. Just like sports, love is for everyone.

They inspire us everyday by pursuing their dreams and breaking barriers in business, technology and beyond. We wanted to highlight and tribute women who have had an impact, by interviewing two female heroes. Sharing a few words of wisdom including their experiences, setbacks and challenges of being leaders and mentoring others.

For International Women’s Day 2018 we want to highlight and celebrate strong women everywhere! We found Aleksandra Avli, a true female hero and a part of HER. HER is a community of women who value authenticity, empathy & genuine connection. 

The greatest rivalry of them all. Rivalry between siblings. We were born to love them just as much as we were born to challenge them.

The world is full of rivalry. Feuds and brawls. This has led us to generations of hatred. But does it have to be that way?

We have upgraded our Performance Underwear with an new impressive technology.