Cotton Stretch - Stylish & comfortable cotton underwear for men

Cotton underwear is a classic and an everyday favorite for many. At Björn Borg, you’ll find the popular Cotton Stretch concept, comfortable men's cotton underwear available as boxer briefs, trunks, briefs, and loose boxer shorts.

Cotton Stretch

Cotton boxer briefs

Cotton Stretch Boxers are a true everyday favorite and come in a wide range of colors and patterns, all featuring a microfiber waistband with the iconic Björn Borg logo.

  • Mid-rise waist and medium leg length

  • Crotch panel for durability and longer lifespan

  • 95% cotton and 5% elastane for flexibility and stretch

  • Available in practical multipacks

Cotton briefs

Cotton Stretch Briefs are classic men's briefs made from soft cotton and elastane for excellent stretch and flexibility. The microfiber logo waistband provides comfortable support all day.

  • Mid-rise waist

  • Perfect fit

  • Smart multipacks with both solid colors and patterns

Cotton trunks

Cotton Stretch Trunks are perfect if you prefer slightly shorter legs than regular boxers. The soft cotton is blended with elastane for added stretch.

  • Mid-rise waist

  • Shorter legs

  • Soft microfiber waistband for good support

  • Available in multipacks in various colors

Loose boxer shorts in cotton

Cotton Stretch Jersey Boxer Shorts and Cotton Stretch Woven Boxer Shorts offer a relaxed fit with high comfort and freedom of movement.

  • Medium leg length and mid-rise waist

  • Relaxed fit

  • Made from cotton and elastane

  • Available in multipacks with different colors and patterns

Men's cotton underwear from Björn Borg

Our Cotton Stretch underwear comes in a wide range of colors and patterns, available in smart multipacks so you can easily update your wardrobe with comfortable, stylish, high-quality underwear.


The design is carefully developed for a perfect fit and comfort. The soft microfiber waistband with iconic Björn Borg branding completes the style and is available in both contrast and tonal options.


Cotton underwear is ideal for everyday wear thanks to its soft and comfortable feel against the skin, combined with a flexible fit enhanced by elastane. It’s a great choice for relaxed activities, work, and everyday comfort.

FAQ

Machine wash at 40°C and tumble dry on low heat or air dry. Wash with similar colors and preferably use a laundry bag for extra protection.

See more practical laundry tips here.

Cotton underwear looks great and delivers high comfort, with a feel many prefer.


Our cotton underwear combines stylish design with a soft and comfortable feel. Cotton offers many benefits in both style and function.


The material is breathable and comfortable for all-day wear, making it ideal for everyday use. It adapts to your body for a flexible fit and good freedom of movement.

Of course. At Björn Borg, you’ll find cotton underwear in multipacks, both solid and patterned. Choose from 1, 2, 3, 5, 7, 9, and 12-packs.

Björn Borg offers cotton underwear in various styles, colors, and patterns.


Our Cotton Stretch collection is available in several styles:

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