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Change your game

With the new Björn Borg Performance Underwear

COTTON WILL SLOW YOU DOWN.
DON'T RUN IN COTTON

Cotton is so soft against the skin. Cotton will make you soft. Cotton will make you wet. Cotton will make you cold. Cotton will hurt you. Cotton is good when you want to be comfortable. And only then. Don't run in cotton. Change your game with the new Björn Borg Performance Underwear.

PERFORMANCE

Functions

UNDERWEAR IN WICKING HYDRO-PRO-MATERIAL

TIGHT SUPPORTIVE FIT

WINDPROOF PANELS AT FRONT

FLAT SEAMS PREVENT ABRASIONS

PERFORMANCE PRO

Functions

UNDERWEAR IN WICKING HYDRO-PRO-MATERIAL

SECOND-SKIN FEEL

MESH INSERTS AT FRONT AND IN BETWEEN LEGS

FLAT SEAMS PRE

PERFORMANCE PRO WINDPROOF

Functions

UNDERWEAR IN WICKING HYDRO-PRO-MATERIAL

TIGHT SUPPORTIVE FIT

WINDPROOF PANELS AT FRONT

FLAT SEAMS PREVENT ABRASIONS

THREE GOOD REASONS YOU SHOULDN'T RUN IN COTTON:

1.

Cotton will slow you down. Cotton absorbs moisture and keeps it close to your body. Moisture close to your body will make you cold and the body will spend energy to keep you warm. Don't run in cotton.

2.

Cotton will hurt you. Keeping moisture close to your body will make your skin soft and sensitive against chafing. Chafing is painful. Don't let cotton be a pain in the ass.

3.

Cotton takes you for a fool. Cotton starts out really soft against your skin. Putting that soft, thick fabric on you most private parts a cold morning or a dark night might feel nice. In the beginning. After a while cotton will make you soft, wet and cold. Don't trust cotton.

17 Items

BB Performance Long Shorts Black
BB Performance Long Shorts Black

BB Performance Long Shorts Black

CA$34.95
BB Performance Long Shorts Blue
BB Performance Long Shorts Blue

BB Performance Long Shorts Blue

CA$34.95
BB Performance Shorts Black
BB Performance Shorts Black

BB Performance Shorts Black

CA$29.95
BB Performance Shorts  Blue
BB Performance Shorts  Blue

BB Performance Shorts Blue

CA$29.95
BB Net Performance Pro Long Shorts Black
BB Net Performance Pro Long Shorts Black

BB Net Performance Pro Long Shorts Black

CA$44.95
BB Net Performance Pro Long Shorts Navy
BB Net Performance Pro Long Shorts Navy

BB Net Performance Pro Long Shorts Navy

CA$44.95
BB Net Performance Pro Shorts Black
BB Net Performance Pro Shorts Black

BB Net Performance Pro Shorts Black

CA$39.95
BB Net Performance Pro Shorts Navy
BB Net Performance Pro Shorts Navy

BB Net Performance Pro Shorts Navy

CA$39.95
BB Net Performance Pro Brief navy
BB Net Performance Pro Brief navy

BB Net Performance Pro Brief navy

CA$29.95
BB Camo Stripe Performance Long Shorts Black
BB Camo Stripe Performance Long Shorts Black

BB Camo Stripe Performance Long Shorts Black

CA$34.95
BB Camo Stripe Performance Shorts Blue 2-pack
BB Camo Stripe Performance Shorts Blue 2-pack

BB Camo Stripe Performance Shorts Blue 2-pack

CA$49.95
BB Camo Stripe Performance Shorts Black
BB Camo Stripe Performance Shorts Black

BB Camo Stripe Performance Shorts Black

CA$29.95
BB Camo Stripe Performance Shorts Blue
BB Camo Stripe Performance Shorts Blue

BB Camo Stripe Performance Shorts Blue

CA$29.95
Performance Pro Windproof Long Shorts Black
Performance Pro Windproof Long Shorts Black

Performance Pro Windproof Long Shorts Black

CA$49.95
BB Performance Pro Long Shorts Navy
BB Performance Pro Long Shorts Navy

BB Performance Pro Long Shorts Navy

CA$44.95
BB Performance Pro Shorts Navy
BB Performance Pro Shorts Navy

BB Performance Pro Shorts Navy

CA$39.95
BB Performance Pro Brief Black
BB Performance Pro Brief Black

BB Performance Pro Brief Black

CA$29.95