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perfected for her since 1992

Underwear Collection

We're not merely discussing game-changers; we're the legends.

With an underwear legacy that resonates with market dominance, crafting high-quality undergarments is our forte. Embarking on this underwear journey for over a decade, we've honed materials, fit, and comfort to the level of an art form. Now, we take pride in unveiling new, flattering designs to complement our expertise.

Introducing Core Logo

Our Core logo products are crafted from a soft, stretchy cotton quality that feels like a cloud against your skin. The soft top isn't merely soft; it boasts a double fabric action for light support and a fit that prioritizes comfort with no compromises.

Find your Fit

Our comfy core logo panties come in three popular styles - thong, high-waisted briefs, and minishorts. Same stretchy soft material as the soft top, with the iconic Björn Borg waistband on all styles. No matter what style or level of coverage you're fling for the dat, we'v got it.