Harder, Better, Faster, Stronger!

 

 That's what we've been taught. But how come no one ever taught us why?

At Björn Borg, we love to train, not to become the world champions of anything,

but to become the best versions of ourselves. 

 

Because we don't live to train.

 

We train to live.


We asked our community why they #TrainToLive

"Everyone knows how hectic my life is. On top of that I suffer from endometriosis, currently going through IVF treatment. Im often told that I come across as very strong and positive (which I am very grateful for) and people sometimes ask me how I have the capacity to do the amount of things that I do in my line of work and at the same time handle the psychological hardship that the IVF and circumstantial pain brings along. Well, first of all, the way I personally see it, don’t have any other choice. and second of all, quite honestly, I don’t always have the energy to stay positive and/ or be strong. Sometimes I just wanna eat chocolate in my bed and cry my eyes out. Or why not drink wine with my girls and moan about how much everything sucks.

And that’s all perfectly fine. But I can seriously say that working out and meditating, are two things that make me capable of handling everything so much easier. I feel so much better and more in balance and high on life after a work out and sometimes I feel its better than all the therapy in the world". 

@sharareh.hoss

“Training is something I do completely for me and has always been a natural part of my life. That is where I focus on that moment only and let other thoughts rest.

@lisaolsson

“Train to live means for me finding the balance in life. Getting my mind off the daily hassles and finding a moment to get back to the base "

@fiahamelijnck

"Growing up I had a lot of problems with headaches after a disease that lasted for years. Instead of eating pain relief every day, training saved my head. Thinking back on that time makes me feel even stronger when training. Today I have a body without pain and I'm thankful for that every day. I love to feel my lungs and body working hard. I'm alive!".

 

@fannyamandanilsson

#Traintolive means for me finding the balance in life. Getting my mind off the daily hassles and finding a moment to get back to the base".

 

@fiahamelijnck 

"I've worked out my whole life and I will never live without it makes me feel stronger, powerful and more relaxed. To feel good in your own body is the best feeling in the world,  I think everyone deserves it.

@liekevdhoorn

"I love my daily walks so much, they give me energy for my body and brain.  Due to the pandemic I haven't kept up with my usual workout routine and at first that was hard but now I've learned. not to put pressure on myself so now I just love my walks even more ".

@josefinlavold

"I love skiing and if I could choose one sport to do more often skiing would be it! I train to live and love the whole package of training when you for example come home after a whole day at the mountain and you switch your ski gear to more leisurewear.

@carolinesandstrom

"Being active is so important for our mental and physical health! I like to keep myself active because I want to live my best life and to live a long life".

@andreasveinsdottir 

"Growing up I had a lot of problems with headaches after a disease that lasted for years. Instead of eating pain relief every day, training saved my head. Thinking back on that time makes me feel even stronger when training. Today I have a body without pain and I'm thankful for that every day. I love to feel my lungs and body working hard. I'm alive!".

@fannyamandanilsson

"Working out in different ways is a natural part of my everyday life, and key for my well being. Nothing beats when I feel good about myself, and for me that is more important than ever right now".

@emeliehg

"In collaboration with @björnborg. Working out in different ways is a natural part of my everyday life, and key for my well being. Nothing beats when I feel good about myself, and for me that is more important than ever right now".

@marie_reierth

"Everyone knows how hectic my life is. On top of that I suffer from endometriosis, currently going through IVF treatment. Im often told that I come across as very strong and positive (which I am very grateful for) and people sometimes ask me how I have the capacity to do the amount of things that I do in my line of work and at the same time handle the psychological hardship that the IVF and circumstantial pain brings along. Well, first of all, the way I personally see it, don’t have any other choice. and second of all, quite honestly, I don’t always have the energy to stay positive and/ or be strong. Sometimes I just wanna eat chocolate in my bed and cry my eyes out. Or why not drink wine with my girls and moan about how much everything sucks.

And that’s all perfectly fine. But I can seriously say that working out and meditating, are two things that make me capable of handling everything so much easier. I feel so much better and more in balance and high on life after a work out and sometimes I feel its better than all the therapy in the world". 

 

@sharareh.hoss

"Growing up I had a lot of problems with headaches after a disease that lasted for years. Instead of eating pain relief every day, training saved my head. Thinking back on that time makes me feel even stronger when training. Today I have a body without pain and I'm thankful for that every day. I love to feel my lungs and body working hard. I'm alive!".

@fannyamandanilsson

"Working out in different ways is a natural part of my everyday life, and key for my well being. Nothing beats when I feel good about myself, and for me that is more important than ever right now".

@emeliehg

"In collaboration with @björnborg. Working out in different ways is a natural part of my everyday life, and key for my well being. Nothing beats when I feel good about myself, and for me that is more important than ever right now".

@marie_reierth

"Tough times but it will be better and together we will get stronger. For me train to live is not about competing against others,  it’s about pushing yourself to the very limit and reaching new goals that you never thought were accomplishable". 

 

@jacoblingvannerus

 

 

"I have always been an active person, and the concept #TrainToLive is the  definition of what training is for me.  

It is not about being the best in every exercise I do, but it is about achieving my  personal goals. Those goals help me having a better lifestyle, and gaining a  better self-esteem. It is also worth to mention that if I feel good and fit in the  clothes I am wearing working out, I get a huge self-esteem boost, which is  something @bjornborg offers extremely well, as a Sports Fashion brand. «why do you train»? ".

@emilwille

"There are so many possibilities for you to work out at home. I train because it gives me more energy, which is something I need".

 

@jonasbraaten

 

Older, wiser and stronger! 

I train so that I have the strength to dance. I train to support my body and mental health.  

That’s something I didn’t do in the past. I had a toxic relationship with going to the gym – only going there to look a certain way.  

I guess it’s true, when you get older you do get wiser! 

 

 

@emilioaaraya

 

During the past year one of the things that have kept me positive is training.  

My body and my mental health need it. It has become a part of my life and I'm so grateful  

for that. Even if I don't always feel motivated I take that time for myself and it's always worth it afterwards. 

 

@mrjulls

 

"Shoutout to everyone who is trying to become the best versions of theirself. Thats what its all about!"

Why do you train? 

 

@mathiasguss 

"Working out has been my savior during the pandemic and @bjornborg has made me feel good and comfortable while doing it.

In this look I’ve gathered some of my favourite equipment from the SS21 collection from tops to bottoms, accessories and loungewear.

 

Staying positive and mentally strong starts physically for me, something I’ve learnt even more during the last year!".

 

@conradssonphilip

"I train to be strong, healthy, get energy and most importantly - be the best mother I can be to my son".

 

@josefinekstroms

"I train because it makes me feel good, it boostes my confidence and the constant strive to become the best version of my self".  

 Why do you train?

 

@emilsebastiian

"Older, wiser and stronger! 

I train so that I have the strength to dance. I train to support my body and mental health.  

That’s something I didn’t do in the past. I had a toxic relationship with going to the gym – only going there to look a certain way.  

I guess it’s true, when you get older you do get wiser!"

 

@emilioaaraya